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Saturday, September 5, 2009

Real Estate Boom Expected Following Planning Win in Joao Pessoa

By Leslie Richards

After many years of negotiation the Federal Government, Ministrio Pblico Federal (MPF) has granted the state of Paraba permission for the construction of a conference centre in the state capital of Joao Pessoa. The centre will be constructed in Cabo Branco, a tranquil area with a splendid beach and great restaurants and bars. It is Joo Pessoa's number one residential district and an ideal investment location.

It was confirmed by Infrastructure Secretary, Francisco Sarmento, that the Government of Paraba has now fulfilled all necessary terms laid down by the MPF and works will start in September. The conference centre has an estimated budget of $50 million.

The conference centre sits within a large masterplanned area with proposals for at least six large resort hotel schemes. Investors have watched with interest as legal arguments have raged over the land for over 20 years.

But with agreement now reached between State and Federal authorities regarding the protection and re-planting of native vegetation, the safeguarding of the beaches and investment into regularizing the water supplies for the area, planning permissions will soon be approved and development commenced.

Sarmento says that such building will be a landmark in tourism history in state. With this center, we will be able to regularize out touristic network, getting better results in our economy even on low-season months, as we will be able to perform various events. He says that this approval will contribute to a massive increase in real estate prices in the region. We can expect various kinds of investments, with the building of hotels and resorts.

Joo Pessoa is one of Brazils most exciting yet little-known cities. It is located on the Brazilian North East coast and is home to some of the most beautiful beaches in the region. Known as the gateway to Europe due to its position as the most easterly point of the Americas, it is popular as a holiday destination amongst Brazilians from the South who choose it for its charm and absence of towering high rises that dominate some of the more heavily developed North Eastern cities.

It is widely recognized to be Brazils safest city and also its greenest. In fact it is the second-greenest city in the world. It offers an array of high quality restaurants, cheerful bars and a number of shopping malls.

8 The City is well run with a very rich and varied cultural programme and a wide range of events from and art exhibitions to large-scale classical and popular music festivals. A recently constructed Science and Cultural centre in Cabo Branco has formed a centre point to the cultural programme.

Paraba and Joo Pessoa in particular, is experiencing rapid growth within the domestic market due to its economic expansion and migration from the south, and international interest is growing apace. This area offers investors excellent year-round rental prospects due to its 12-month season, as well as a growing stream of international investors and domestic buyers should they wish to sell on their investments. The development of the Conference centre and the proposed hotels and resorts will only increase the investment potential of this great city. - 23204

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